Copywriting Services
GOOD COPY IS A DESTINATION
CHECK IN, DARLING.
CHECK IN, DARLING.
Client List
Jasmine Roth
Caraway Home
Kendra Scott
Brit+Co
Lauren Conrad
Codex Beauty and more
Spongelle
Steamline Luggage
Crème Collective Agency
Dermaflash
Fitglow Beauty
Londontown
T3
Halle Berry’s Re-Spin
Vanity Planet
The Everygirl
Cameron Diaz
Free People
Creative Copywriting Experience
can write in your voice and lend my 12 years of experience supporting home, beauty, and lifestyle brands through strategic, conversion-focused messaging. I am skilled at writing editorial content for large-scale websites, enhancing marketing copy with engaging and witty product descriptions, and collaborating cross-functionally as a dependable team player.
As a Senior Copywriter I work with designers, strategists, and performance marketers to develop copy that aligns with brand goals and campaign objectives. I’m available to work on projects, on retainer, and as a member of your team. Drop down to read.
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As a global remote copy specialist, I balance creativity with a marketing mindset to execute with close attention to detail. Capabilities include brand strategy and storytelling, as well as establishing brand guidelines. I’m skilled at:
Crafting engaging, witty copy across all web, product descriptions (PDPs), email, SMS, paid/organic social, brand decks, box copy, catalogs, and marketing materials, etc.
Writing communication funnels to meet consumers where they are in their journey.
Proofreading copy to ensure consistent, accurate messaging.
Assisting with research for competitive analysis.
SEO keyword insertion.
Collaborating cross-functionally and assisting in ideation for marketing initiatives.
Experience editing automation (AI) for flow and polish.
Rates are project-based. Available upon request.
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I assist with the creation of performative, SEO-focused, educational blogs and the management of editorial calendars. I ensure all content reflects brand guidelines and strategic intent.
Rates are project-based. Available upon request.
Areas of Specialty
Highly adaptable, I have experience in the following areas: Cool Clean Beauty, Beauty Tech, Beauty Science, Biotech Beauty, Home, Scents and Fragrances, Bath & Body, Lifestyle, Travel & Hospitality, Motherhood, Female Wellness, Menopause, Influencer Interviews, and more.
Project Highlights
Copy that reads and feels effortless is my vibe. Explore a curated collection of my past work. I’m skilled at writing clear and captivating copy for all consumer channels.
Top-Selling Product Description Pages (PDPs)
My PDP copy has appeared on high-end and mass retailers like Anthropologie, Nordstrom, GOOP, Ulta, CVS, Walmart & Target. Additionally, I have experience writing elevated copy with an editorial lens for top 100 best-in-class beauty and wellness products (Dr. Sturm, Westman Atelier, and Augustinus Bader, etc.).
Product Education
I wrote product education copy (being mindful of claims) about biotech beauty, focusing heavily on deep-dive ingredient information, sustainable storytelling, and clinical research findings. My copy was featured prominently on Sephora’s 360 Educational Platform, on social partnerships with major celebrity influencers, and at an event on Neckar Island.
Brand Execution
From hero banner ads to celebrity editorials and interviews with popular influencers, to box and manual copy, to new product launches and brand storytelling, to scent-storytelling, tagline development, and brand building, I have over 12 years of experience developing brand-aligned copy across all consumer touchpoints. Additionally, I have written about female hot topics, such as menopause, and interviewed legends in beauty, including Bobbi Brown and Jen Atkin, among others.
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Beauty Banner Ad
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Collaboration Copy
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Box Copy
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Brand Storytelling
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I SPECIALIZE IN SHORT/LONG FORM SEO CONTENT that reflects your brand’s voice, builds awareness, and establishes trust. I’m skilled at conducting celebrity and founder interviews as well.
I’ve had the honor of interviewing industry leaders such as Jen Atkin from Ouai, Bobby Brown of Joan’s Road, Stephanie Shepherd, and the beauty director at Violet Grey.
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CLEAN COPY that reflects the edginess of your brand is where I like to take things. I write in a warm and witty tone to make your brand come alive. I’ve enjoyed developing engaging copy for just about everything from home safety to home furnishings to sexual wellness.
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FUN STORYTELLING THAT INFORMS to strengthen your message while also being memorable, approachable, and relatable.
From updating your website to writing it from scratch, your brand should speak your values and uniqueness to the world in a captivating way.
Let’s work together
